Bud Light no longer king as Modelo Especial takes crown

by ian

Bud Light is no longer king of beer as sales continue to plummet. Meanwhile, its rival, Modelo Especial, has taken the No. 1 spot.

Bud Light’s sales dropped 24% after its controversial partnership with trans activist Dylan Mulvaney, and overall sales for the brand have been on a slow decline.

Modelo has enjoyed a roughly 12% increase in recent sales and expects a continued growth over the summer.

But Bud Light isn’t the only major brand struggling. Target’s stocks have fallen to a three-year low after pushback against the company marketing LGBT merchandise to children. Bank of America recently lowered the retailer’s share prices by $35 dollars.