Kellogg Cereal Targets Children with LGBTQ Agenda

by mcardinal

Michael Cardinal, FISM News


In what seems like an appalling new norm, Kellogg is the latest company to seek to use their kid-friendly product to indoctrinate children with the LGBTQ agenda. The cereal corporation joins the likes of Lego, American Girl, and Nickelodeon in its foray into family homes, purposefully targeting the most vulnerable of society.

Kellogg released a statement last month in which they celebrated their “commitment to diversity, equity and inclusion” by releasing a special edition Together With Pride cereal. The new recipe features “berry-flavored, rainbow hearts dusted with edible glitter.” While cereal in general is typically marketed toward children, there is little doubt who Kellogg is targeting with this sugary, colorful breakfast food.

Each box also comes with a tear-off “Together Band” and those eating the cereal are encouraged to choose and wear the pronouns that they feel best describe them. The pronoun options listed on each band include he/him, she/her, they/them, or a space in which you can choose your own pronoun. The slogan for the proclaimed “pride month” cereal is “boxes are for cereal, not people.” Consumers are encouraged to participate in the #BoxesAreForCereal challenge on TikTok, a mainstay of pre-teens and teenagers.

They also boasted of their “years long partnership with GLAAD,” an LGBTQ organization that seeks to “shape the narrative” of their liberal agenda and “promote cultural change.” While completely unethical, one of the most effective ways to change a culture is to push an agenda on youth through appealing marketing ploys. It should come as no surprise that GLAAD is doing exactly what is stated in their mission to do.

Art Ally, President of the Timothy Plan, warned of the “dark and confusing” message that Kellogg is pushing to children:

It may be a cereal-box-size slogan, but it’s a billboard-size advertisement for the LGBTQ lifestyle. It should concern anyone who has a son or daughter that these groups are targeting their children. Parents, grandparents and investors of all ages need to be aware this is happening. Kellogg’s is selling much more than cereal, and we want people to know they’re pushing a radical agenda in every product.

Ally also encouraged Christian investors to “take action” by pulling any money invested in the company.

Christians can not afford to stand idly by. The world is aggressively seeking to desensitize our culture and corrupt our children. We must be equally bold to stand against these agendas and purposeful to train up the next generation in biblical truth and understanding.


Click here to see the hosts of FISMTV’s Outspoken discuss the cereal, and find an alternative for families to buy.


Lena June 18, 2021 - 9:21 AM

I’m against the Kellogg co. For standing with the “lgbdq” agenda. I won’t be purchasing any product you sell in our grocery stores.

Brenda Mobley June 18, 2021 - 9:38 AM

Thank you for keeping us informed!

Susan Hooks June 18, 2021 - 10:40 AM

This is a natiinal disgace. Fulfillment of Bible prophesy of children turning against parents and parents against children. Dont know if God will forgive our nation for sin that is growing daily. We need to put on our armor of God cause we will be fighting for our lives

Todd Ketner June 18, 2021 - 11:04 AM

I stand against the homosexual movement. I serve with a ministry that promotes Biblically based, Christ centered and Kingdom minded ministries. I am an ordained Christian minister wedding officiant and I will do only Christ centered weddings. Therefore I will stand with you in opposition to this indoctrination.

Paul Bethel June 18, 2021 - 4:50 PM

Pitiful display of support for a satanically inspired agenda. I used to be a huge Rice Krispies and Fruit Loops person. I have not eaten them for years now do to finding healthier things to eat for breakfast. I fear the indoctrination attempts on my grand kids now. I’ll do my part in keeping them from it all.

Daryl Evrard June 19, 2021 - 9:21 AM

Come on America! They are in business to provide the consumer with a product not to push their agenda on the impressionable. We have to hit them where it hurts… in the pocket. Do not buy their products and let them know why!

Misty June 21, 2021 - 8:57 AM

I’m no longer buying this product, there is a responsibility of Companies that market to children to be ethical, and this isn’t, it doesn’t protect children, it exploits them in a way for their agenda.

Michael Catoe June 22, 2021 - 7:54 PM

We no longer buy Kellogg’s products. We believe in making a statement with what God has blessed us with and, in this case, it means finding alternative breakfast options.


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