Conservatives scored another win against DEI policies this week.
Conservative activist Robby Starbuck announced on Monday that he was able to convince executives at home goods retailer Lowe’s to back away from the controversial set of policies. According to Starbuck, he sent a message to Lowe’s indicating that he and his team were ready to expose the company’s “woke” policies.
Starbuck said he began looking into the company after two members of Lowe’s DEI team viewed his LinkedIn profile. He thanked these employees in a post on X, saying he “never would have looked at Lowe’s as a target to investigate” without this impetus.
His investigation seemed to pay off as he received a message from a Lowe’s executive soon afterward, which said the company was changing its policies.
Starbuck also touched on an alleged quote from Lowe’s CEO that has been thrown around recently.
This quote, supposedly from CEO Marvin Ellison, said that conservatives “should take their money to Home Depot” if they don’t like Lowe’s values. But Starbuck pointed out that this quote is completely made up and was never made by the CEO – or the company.
Starbuck thanked his supporters and said that conservatives as a whole “are winning” the fight against such policies. His activism has led to similar results for companies including Tractor Supply, John Deere and Harley Davidson.
Starbuck further said that he and his supporters will “bring sanity back to corporate America” slowly but surely.